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Riyadh

Blending Saudi Heritage, Inclusive Education and Technical Skills to foster Creativity and Empower Future Fashion Industry Leaders

In partnership with the Ministry of Culture, Fashion Commission

Fashion Commission

Combining a rich cultural and historic heritage with an ongoing technological development and a rapid urban transformation, Riyadh is becoming the new hotspot for fashion and innovation, confirming Saudi Arabia growing influence on the global fashion industry.

In line with the Group's global vision of its presence in the world's most renowned luxury capitals, Istituto Marangoni is the first international Higher Education Group in the creative fields to open in Riyadh, in a project partnered with the Ministry of Culture, Fashion Commission. This opening confirms its mission to nurture and support local talents and young professionals, providing them with an innovative learning experience and a transformative education approach that bridges local culture and global opportunities.

Situated in the King Abdullah Financial District (KAFD), one of Riyadh’s most dynamic areas offering visitors and residents a high standard of living, the Higher Training Institute will offer training diploma programmes and professional courses in fashion, business, and luxury management.

 

A TRAINING OFFER FOR TALENTS EAGER TO SHAPE THE FUTURE OF SAUDI FASHION INDUSTRY

Istituto Marangoni Riyadh will serve as a school of excellence for the development of new creative talents and managers in the fields of fashion, design, and beauty, aiming to create a strategic bridge between creative companies in Saudi Arabia and Italy. Istituto Marangoni in Riyadh offers a wide range of Advanced Training Diploma Programmes, developed with various learning and teaching methods including seminars, tutorials, workshops, classroom lessons, 1-to-1 tutoring, group projects, internships and individual project work. A particular attention will be also paid to both aspiring and established professionals, providing them with specialized courses aimed at enhancing their working skills and personal development, with a view to strengthening local businesses while promoting the presence of the Made in Italy sector within the Saudi market, which is projected to be one of the most flourishing in the next 5 years.

Istituto Marangoni Riyadh Higher Training Institute holds a training license from Ministry of Culture and is allowed to deliver both Advanced Training Diploma (equivalent to Level 5) and Qualifying awards, under the accreditation of the Technical Vocational Training Cooperation (TVTC).

 

INTERNATIONALITY AND STUDY ABROAD OPPORTUNITIES

With students from more than 107 countries all over the world, and with a specialized faculty and professionals sharing their expertise among the 10 schools of the Group, internationality has always been in the institute’s DNA. 

Students can have the opportunity to either complete their study path in Saudi Arabia or take advantage from Study Abroad mobility towards Istituto Marangoni campuses. Students who complete the 3-year program at Istituto Marangoni Riyadh will receive an Advanced Training Diploma, certified by TVTC and recognized in the Kingdom of Saudi Arabia.
The program includes a 6-month internship (Cooperative Training).
After 2 years, students can progress to the final year at London or Paris and get a Bachelor's Degree in the chosen field of study. 

 

Latest Updates
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Tuesday At Istituto Marangoni With Sara Gabbioni

ISTITUTO MARANGONI RIYADH HOSTS THIRD EDITION OF “TUESDAY AT ISTITUTO MARANGONI” WITH SARA GABBIONI, EXPERIENCE & STRATEGY DESIGN LEAD AT ACCENTURE SONG

 

Istituto Marangoni Riyadh welcomed Sara Gabbioni for the third session of its monthly talk series, Tuesday at Istituto Marangoni.

With more than eight years of global design experience, Sara specializes in customer‑centric research and journey design across both digital and spatial touchpoints. She guided the audience through the fashion customer journey: from the first contact with the brand to the purchase and after‑sales service.

Through numerous examples and case histories, Sara showed how brands today must build a coherent and well‑structured ecosystem that engages consumers at every step of the journey. In this process, the store — both physical and digital — plays a fundamental role not only in attracting consumers but also in fostering loyalty.

Sara also illustrated the main consumer archetypes, identifying the key characteristics of each. It was a dynamic session that actively involved participants, making them co‑protagonists of the talk.

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Tuesday at Istituto Marangoni with Bakry Alkaff

ISTITUTO MARANGONI RIYADH HOSTS SECOND EDITION OF “TUESDAY AT ISTITUTO MARANGONI” WITH THE BRAND STRATEGIST BAKRY ALKAFF

Istituto Marangoni Riyadh welcomed brand strategist Bakry Alkaff for the second session of its monthly talk series, Tuesday at Istituto Marangoni.

Renowned for his expertise in brand storytelling and consumer behavior, Bakry guided the audience through the complexities of the modern customer journey, highlighting the shifts in expectations, behavior, and emotional triggers that shape fashion decisions today. The conversation offered a compelling deep dive into how customers in the Middle East discover, evaluate, and connect with luxury brands in an increasingly digital and culturally dynamic landscape.

Bakry opened the session by redefining where the customer journey truly begins. He explained that today’s customers start forming impressions of brands before intentional inspiration, even before they actively seek out fashion ideas. Everyday media consumption, subtle visual cues, and cultural moments all contribute to shaping taste and desire long before the point of discovery.

He also identified the most influential sources of inspiration driving today’s fashion audience, emphasizing the importance of authenticity and relevance.

Storytelling – Bakry noted – remains at the core of a customer’s first emotional connection with a brand. A compelling narrative – whether rooted in heritage, craftsmanship, or identity – creates the link that encourages customers to explore further.

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I'M MENTORS
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Inspiring and supporting students while helping them grow their skills, Mentors are a go-to person for future fashion, design & art talents. 

 

CONTACTS

Information for new students

riyadh@istitutomarangoni.com

Istituto Marangoni Riyadh 

King Abdullah Financial District (KAFD)

Bulding, 4.10, Floor 10

Al Aqiq, Riyadh 13519

Kingdom of Saudi Arabia